{"id":1057806,"date":"2026-07-07T12:50:17","date_gmt":"2026-07-07T09:50:17","guid":{"rendered":"https:\/\/shtetel.co.il\/?p=1057806"},"modified":"2026-07-07T12:50:18","modified_gmt":"2026-07-07T09:50:18","slug":"%d7%94%d7%9e%d7%95%d7%aa%d7%92-%d7%94%d7%91%d7%99%d7%a0%d7%9c%d7%90%d7%95%d7%9e%d7%99-perfectted-%d7%9e%d7%a9%d7%99%d7%a7-%d7%9c%d7%a8%d7%90%d7%a9%d7%95%d7%a0%d7%94-%d7%91%d7%99%d7%a9%d7%a8%d7%90","status":"publish","type":"post","link":"https:\/\/shtetel.co.il\/en\/news\/1057806\/","title":{"rendered":"International brand PerfectTed launches for the first time in Israel: Matcha Latte in a can"},"content":{"rendered":"<p>After the launch of matcha powders in Israel by the Shastovitz Company, the leading British brand in its field in Europe, PerfectTed, continues to expand its activities and launches for the first time, in a new and especially convenient format: a can of ready-to-drink matcha latte in vanilla flavor.<\/p>\n\n\n\n<p>The matcha can is designed for consumers who are looking for a convenient, accessible and quick way to enjoy the popular matcha drink \u2013 anytime, anywhere, without the need for prior preparation or additional equipment.<\/p>\n\n\n\n<p>The drink combines Ceremonial Grade Japanese Matcha with a delicate vanilla flavor, which together create a drink with a creamy texture, balanced flavor, and a pleasant drinking experience.<\/p>\n\n\n\n<p>The personal format, matcha in a can, allows you to enjoy the drink on the way to work, during the school day, after a workout, on trips, or any time you feel like a pampering and refreshing drink.<\/p>\n\n\n\n<p>The launch of the ready-to-drink can is part of PerfectTed&#039;s move to make the world of matcha accessible to a wider audience, while adapting to the dynamic lifestyle of the modern consumer.<\/p>\n\n\n\n<p>Kosher: Triangle K<br><br>Recommended retail price: 13.90\u201318.90 shekels (according to PRICEZ)<\/p>\n\n\n\n<p>PerfectTed products will be available at leading retail chains and other points of sale across the country.<\/p>","protected":false},"excerpt":{"rendered":"\u05dc\u05d0\u05d7\u05e8 \u05d4\u05e9\u05e7\u05ea \u05d0\u05d1\u05e7\u05d5\u05ea \u05d4\u05de\u05d0\u05e6\u2019\u05d4 \u05d1\u05d9\u05e9\u05e8\u05d0\u05dc \u05e2\u05dc \u05d9\u05d3\u05d9 \u05d7\u05d1\u05e8\u05ea \u05e9\u05e1\u05d8\u05d5\u05d1\u05d9\u05e5, \u05d4\u05de\u05d5\u05ea\u05d2 \u05d4\u05d1\u05e8\u05d9\u05d8\u05d9 \u05d4\u05de\u05d5\u05d1\u05d9\u05dc \u05d1\u05ea\u05d7\u05d5\u05de\u05d5 \u05d1\u05d0\u05d9\u05e8\u05d5\u05e4\u05d4, PerfectTed, (\u05e4\u05e8\u05e4\u05e7\u05d8\u05d8\u05d3), \u05de\u05de\u05e9\u05d9\u05da \u05dc\u05d4\u05e8\u05d7\u05d9\u05d1 \u05d0\u05ea \u05e4\u05e2\u05d9\u05dc\u05d5\u05ea\u05d5 \u05d5\u05de\u05e9\u05d9\u05e7 \u05dc\u05e8\u05d0\u05e9\u05d5\u05e0\u05d4, \u05d1\u05e4\u05d5\u05e8\u05de\u05d8 \u05d7\u05d3\u05e9 \u05d5\u05e0\u05d5\u05d7 \u05d1\u05de\u05d9\u05d5\u05d7\u05d3: \u05e4\u05d7\u05d9\u05ea \u05de\u05d0\u05e6\u2019\u05d4 \u05dc\u05d0\u05d8\u05d4 \u05de\u05d5\u05db\u05e0\u05d4 \u05dc\u05e9\u05ea\u05d9\u05d9\u05d4 \u05d1\u05d8\u05e2\u05dd \u05d5\u05e0\u05d9\u05dc. \u05d4\u05e4\u05d7\u05d9\u05ea \u05de\u05d0\u05e6'\u05d4 \u05de\u05d9\u05d5\u05e2\u05d3\u05ea \u05dc\u05e6\u05e8\u05db\u05e0\u05d9\u05dd \u05d4\u05de\u05d7\u05e4\u05e9\u05d9\u05dd, \u05dc\u05dc\u05d0 \u05e6\u05d5\u05e8\u05da \u05d1\u05d4\u05db\u05e0\u05d4 \u05de\u05d5\u05e7\u05d3\u05de\u05ea \u05d0\u05d5 \u05d1\u05e6\u05d9\u05d5\u05d3 \u05e0\u05dc\u05d5\u05d5\u05d4, \u05d1\u05d3\u05e8\u05da \u05e0\u05d5\u05d7\u05d4, \u05e0\u05d2\u05d9\u05e9\u05d4 \u05d5\u05de\u05d4\u05d9\u05e8\u05d4 \u05dc\u05d9\u05d4\u05e0\u05d5\u05ea \u05de\u05de\u05e9\u05e7\u05d4 \u05d4\u05de\u05d0\u05e6\u2019\u05d4 \u05d4\u05e4\u05d5\u05e4\u05d5\u05dc\u05e8\u05d9 \u2013 \u05d1\u05db\u05dc [&hellip;]","protected":false},"author":47,"featured_media":1057807,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40304],"tags":[65654,65811],"class_list":["post-1057806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-40304","tag-perfectted","tag-65811"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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